Understand the platform
Know the campaign, ad group and ad layers.
A practical India-focused playbook for marketers, founders, freelancers and agencies learning an emerging conversational ad workflow.
Each section exists to move you toward a clearer decision, stronger asset or more repeatable workflow.
Know the campaign, ad group and ad layers.
Set objective, budget, targeting and bid logic.
Match creative and destination to user intent.
Use delivery, CTR, CPC and conversion evidence to improve.
This course is a practical fit when your goal looks like one of these situations.
Use the course as a structured operating guide, then adapt the workflow to your own market, offer and tools.
Use the course as a structured operating guide, then adapt the workflow to your own market, offer and tools.
Use the course as a structured operating guide, then adapt the workflow to your own market, offer and tools.
Use the course as a structured operating guide, then adapt the workflow to your own market, offer and tools.
Every module is structured around a real decision or workflow. Expand any module below to preview the subtopics included inside.
Learn the account, campaign, ad group and ad layers.
Prepare the account before launching spend.
Define objective, budget, landing page and success criteria.
Describe the conversations and intent you want to reach.
Build the ad and destination as one experience.
Know what review, serving and early delivery should look like.
Read impressions, clicks, CTR, CPC and conversions together.
Improve the biggest constraint before expanding spend.
Learn the account, campaign, ad group and ad layers.
Apply the lesson to your own situation, make one decision, and save the result before moving to the next module.
The goal is to give you a repeatable operating reference — not a long video library you forget after watching.
A clear order so you know what to learn first and what depends on what.
Each module points toward a concrete decision, output or workflow to complete.
Use concise checkpoints to avoid missing important setup, review or quality steps.
Turn the ideas into a working system instead of stopping at theory.
Clear answers about access, format and expectations.
After successful payment, use the AdRunbook account associated with your purchase to access the course.
No. The price shown on this page is a one-time purchase for the current edition offered at checkout.
The course is designed as a structured practical learning system with written modules, action steps, checklists and implementation guidance.
No. The course is educational. Results depend on your market, skill, offer, budget, implementation and other factors outside AdRunbook's control.
AdRunbook courses are educational products. Results depend on your market, skill, offer, budget, implementation and other factors outside the course. Platform features, pricing and requirements can also change over time.